Kleifar is an old farm in a town in the north of Iceland called Blönduós that belongs to my mothers family. My parents are both visual artists and in the summers between 2016 and 2022, they organised cultural events and art exhibitions on the farm and as well as in town. They needed an online presence - a logo, a website, an active social media account and marketing material for two exhibitions, Shoplifter and Finnbogi Pétursson.